8.30-9.00 a.m. REGISTRATION OF GUESTS

INAUGURATION SESSION

9:00-9:10 a.m. WELCOMING OF PARTICIPANTS

9.10-9.30 a.m. The real picture of the sweets and snacks market in Poland – trends and forecasts

9.30-9.50 a.m. Distribution channels of sweets in Poland – the most prospective concepts and retail formats

9.50-10.50 a.m.  DEBATE: Challenges and opportunities. The product and brand in the period of digital transformation of the consumer, sector and economy

10.50-11.50 a.m. COFFEE BREAK AND BUSINESS MIXER

SESSION: TRADE AND MARKETING STRATEGIES

11.50 a.m. -12.10 p.m. Shopping around the wheel. Categories with the highest potential for sales growth in the service station channel

12.10-12.30 p.m. Health for everyone. Health trends as an opportunity for the sweets and snacks sector

12.30-12.50 p.m. Small Size is the new size. The sweets and snacks sector is trying to respond to consumer expectations

12:50-1:50 p.m. LUNCH AND BUSINESS MIXER

SESSION: CHALLENGES AND OPPORTUNITIES

1.50-2.10 p.m. Cocoa at a premium. The future of chocolate products

2.10-2.30 p.m. Sports&snacks. Football fans and their treats

2.30-3.20 p.m.  DEBATE: The sweets sector based on health and responsibility for the consumer and environment. Brands promote an active lifestyle

3.20-4.20 p.m. COFFEE BREAK AND BUSINESS MIXER

SESSION: EVOLUTION OF THE MARKET AND SWEETS

4.20-4.40 p.m. Healthy snacks, healthy communication. Brand dialogue with consumers in the healthy & fit era

4.40-5.00 p.m. Product reformulation. Retail chains’ demands on the composition of sweets and snacks are growing

5.00-5.20 p.m. Sweets category in the retail chain. Case study

from 5:20 p.m. DINNER

*The Organiser reserves the right to change the agenda and cancel the event.